Audits and one-off work are fixed price. Ongoing SEO is a retainer, scaled to how competitive your market is rather than to a package tier.
Prices
Full website audit
Technical crawl, competitor gap, keyword research and a prioritised list of actions.
£285
The starting point for almost every engagement. We crawl every URL, compare you against the sites currently outranking you, research what your customers actually search for, and come back with a prioritised list - what to fix first, what it should produce, and what can wait. You own the findings whether or not you go on to use us.
AEO audit
The full audit plus AI crawler access and structured data assessment.
£385
AI answer engines read a site differently from Google's classic crawler. This checks whether ChatGPT, Gemini, Copilot and AI Overviews can reach your content at all, whether your structured data tells them what your business does, and whether your pages answer questions directly enough to be quoted. Increasingly the difference between being cited and being invisible.
Content update
Per page, including competitor and keyword research. Minimum 5 pages.
£75 / page
Rewriting an existing page so it earns its place in search. Includes competitor and keyword research for that page, a reworked structure and headings, and tightened copy that answers the search properly. The five-page minimum exists because search engines judge sites in sections - one improved page among twenty weak ones rarely moves anything.
Link building
Varies by domain authority and niche. Agreed upfront, no surprises.
£TBC
Links from other sites remain one of the strongest ranking signals, and the main thing separating you from competitors who outrank you. Price varies because a link from a respected industry publication is a different proposition from a local directory. We agree the targets and the cost before anything starts, and we do not buy links from networks.
Google Business Profile setup
Full optimisation: categories, services, posts and photos.
£295
Your Google Business Profile is what appears in the map pack and the panel beside search results - often seen more than your website. This is a full optimisation: correct categories, every service listed, opening hours, photos, posts and the question-and-answer section. For local businesses it is usually the single highest-return hour of work available.
GA4 and Tag Manager setup
Clean event and conversion tracking, verified end to end.
£395
Most analytics setups quietly measure the wrong things, or nothing at all. We configure GA4 and Tag Manager properly, define what actually counts as a conversion for your business, and verify end to end that it fires. Without this, every other number anyone shows you - including ours - is built on sand.
Looker Studio dashboard
Built around your KPIs. Yours to keep.
£295
A dashboard that answers your questions rather than ours. Enquiries, revenue, which pages bring them and which channels they came from, in one screen you can open any time instead of waiting for a monthly report. Built in Google's own tool, connected to your accounts, and yours to keep whatever happens next.
SEO retainer
Tracking, on-page work, competitor monitoring, content, links and reporting.
From £650 / month
Ongoing search work for businesses that need to keep moving rather than fix one thing. Each month covers technical maintenance, on-page improvements, content, link building and reporting, weighted toward whatever will move the needle at that point. SEO compounds, which is why these run a minimum term rather than month to month.
Large ecommerce or national
Scoped individually for competitive national campaigns.
Up to £10,000 / month
Where a site has thousands of URLs, a large product catalogue, or competes nationally against companies with in-house teams. The work is the same in kind but much larger in scale, so it is scoped against your market rather than priced from a list. We will tell you honestly whether the return justifies the spend.
Local SEO, single location
Map pack, Google Business Profile management, local citations and reviews.
From £450 / month
Aimed at the searches that happen near you and convert fastest. Covers the map pack, your Google Business Profile, local citations, review generation and the location pages on your own site. For a business serving one town or city, this often outperforms broader SEO at a lower monthly cost.
Local SEO, multi-location
The same across several locations or branches.
From £750 / month
The same local work across several branches, territories or service areas. Each location needs its own page, its own profile and its own citations, otherwise they compete with each other rather than with your rivals. Priced above single-location because the volume of work genuinely multiplies.
Reporting only
Monthly report and commentary, with no other work attached.
£95 / month
For businesses running their own SEO, or using another agency, who want a clear independent read on whether it is working. You get the monthly report and the commentary that goes with it - what changed, what it means and what to do next - without committing to the delivery work.
Training, half day
Remote, up to 3 hours, one or two people.
£395
A focused remote session for one or two people. Good for a marketing manager who needs to know what to ask for, or a business owner who wants to understand what they are paying for. Run against your own site and your own data rather than generic examples, so you leave with specific things to do.
Training, full day
On site, with your team, working in your own account.
£750
A full day with your team, on site, working inside your own accounts. We cover the areas you choose, fix things as we go, and leave your people able to run the day-to-day themselves. Usually pays for itself quickly for businesses that want capability in-house rather than a permanent retainer.
Team workshop
Full day, up to 6 people, tailored to your sector.
£950
A full day for up to six people, built around your sector and your competitors rather than a standard syllabus. Suits in-house marketing teams and agencies who want everyone working to the same standard. Includes the materials and a recording of the session for anyone who could not attend.